My Ultimate Vision 

Imagine living in a world where everyone is aware of their strengths, gifts, dreams and how to manifest their heart’s desires.  There is no concern or jealousy for what the next person has or is doing.  Everyone understands that for the creator in us all…abundance is abound and competition doesn’t exist.  We live each day with passion, gratitude, love and joy because we know that it’s the foundation of the world, who we were created to be and therefore the basis of ALL positive creation.  Each day we Spark new and exciting adventures that push us higher and higher in our purpose.  Our souls are on fire!! We are HAPPY & HEALTHY!!…We are BLESSED!!  

What would that world look like? 

Just like the one YOU and I are about to create! So Let’s Go!

Welcome to SparkLife Planning, where your goals, dreams and aspirations become your reality.  I’m Coach Shamika Brown-Upshaw, the driving force behind this transformative journey. As a daughter, wife, mom, and entrepreneur, I understand the importance of balance and fulfillment in life.  Recently, I embarked on a courageous leap of faith.  I made the transition from my corporate career, where I served as a Senior Director of Business Operations & Program Management, to follow my true calling as a spiritual, mindset, and business development coach. 

Yes, you read that right!  I’m genuinely thrilled about this new chapter of life.  My journey has been nothing short of extraordinary, and it’s taught me that success is not just about climbing the corporate ladder – it’s about fulfilling your true purpose and finding abundance in every aspect of life.  This chapter is where I pursue my purpose, passions, heart’s desires, and create the life I’ve always envisioned, and I want to help you do the same.

For over 15 years, I’ve had the privilege of working with Executive Leadership teams from top Fortune 500 Brands such as TransUnion, Sports Illustrated, Cox Communications, NCAA, March Madness, and Bleacher Report.  My role as an Emmy Award-Winning Program Director involved managing large programs with matrixed teams in both Technology and Media, all geared towards achieving our highest goals.  So, I understand fully how to set outcomes, craft strategies, and develop action plans to launch new businesses, events, projects, or goals, regardless of their scale.  And I can proudly say, I’ve never failed!

My Mission

As I embark on this new journey, my mission is clear.  I am leveraging my strengths, talents, skills, and life experiences to assist other purpose-seeking professionals.  I’m here to guide them towards realizing their potential, changing their lives, and creating a lasting impact for their families.  As a spiritual, mindset & business coach, I help purpose-driven professionals, especially women, go from feeling stuck, trapped in a cycle of doubt, and lacking clarity on their goals & path forward to experiencing a profound sense of purpose, direction, and fulfillment by establishing a meaningful business that aligns with their unique skills and talents, creating both money and time freedom and allowing them to live the life they have always wanted.

I believe your success as a purpose-seeking professional can be found through something I call Soul Goals™️.  Through Soul Goals™️, we uncover the purposeful things you want to manifest in your life, setting your soul free in the process.  It’s a new and unique system to help you discover your inner Power & Purpose, enabling you to conquer the fear, self-doubt, negativity, and insecurity that may be holding you back.  By embracing your divine gifts, Soul Goals™️ empowers you to build a thriving business and a wonderful lifestyle while serving others in an impactful way.

At its core, Soul Goals™️ helps you uncover who you truly are, enabling you to understand the innate strength you possess to fulfill your destiny and any other goal in life. It delves into the spiritual path of personal growth and goal achievement, working in harmony with the laws of the Universe, the power of thoughts, conscious creation, and living authentically.

Soul Goals™️ guides you in discovering your authentic self, identifying your unique talents and gifts, improving personal and professional relationships, and establishing a solid foundation for your business operations and execution.  Through a structured approach, you will clarify your business vision, create efficient systems and processes, and gain practical tools and strategies to overcome obstacles along your entrepreneurial journey.  With step-by-step plans, detailed roadmaps, and valuable cheat sheets, you’ll be empowered to navigate your path to success with confidence and clarity.

You see, I’ve been where you may find yourself now, feeling stuck and without a clear path for achieving the freedom and abundance you desire. That pivotal moment of asking, “Is this it?” can be transformative.  It was for me.  

With Soul Goals™️, I’ve discovered the path to aligning my life and business with my true self, my divine connection, my desires, unique gifts, power, and purpose. I live my life by my Soul Goals™️, and it has made all the difference.

Life is a journey meant to be lived to its fullest potential. Often, the only thing standing in the way of your Shine is…you! Let’s work together to change that today. Let’s identify your Soul Goals™️, unleash your Power, Purpose, Plan & Profit, and create the life you’ve always dreamed of. Let’s Spark something extraordinary together!

My Values

Spirituality, Freedom, Family, Legacy, Authenticity, Responsibility, Resiliency, Growth, Self Love, Discipline, Tenacity, Open-Mindedness, Inner Power & Purpose, Positivity & High Vibes, Peace, Truth, Honesty, Good Times

  • Alignment & Purpose – I believe to establish and grow a business that you love and will last, you must be in alignment with God and your purpose.
  • Positivity & Self Love – I believe in order to accomplish anything great, you have to love and speak positively to the one person that must go out and face the world – YOU!
  • Freedom & Legacy – I believe freedom is our god-given right and we should maintain and foster it for our future generations through any means necessary.
  • Authenticity & Personal Growth – I believe in radically being our authentic selves and continuously learning and growing from that innate space.
  • Discipline & Good Times – I believe discipline and good times go hand in hand.  To truly enjoy the good times, discipline is required to accomplish the things that will allow your body and mind to rest (relax).

If you are a purpose-driven professional who feels called to serve and use your light to change the world, or just change one person’s world, welcome home! Book a Soul Goal Strategy Session Today! Let’s get you on your path!